eBay Auctions - How to Create a Compelling Title

(C) 2005 Ian Stables

Permission is granted for the below article to forward, reprint, distribute, use for ezine, newsletter, website, offer as free bonus or part of a product for sale as long as no changes are made and the by-line, copyright, and the resource box below is included.

This is an excerpt from the ebook
"The 37 Effective Ebay Ad Writing Secrets"

Secret 7
How to Easily Create a Compelling Auction Title
Very effective! Think for a moment the questions that you would like answered. I bet you're really interested anytime you see anything offering the answer. Imagine your question is 'Is there an easier way to get to work?'. You might express it as 'I wish there was an easier way to get to work'. But it means the same thing. You see a headline that says 'New Easy Way To Get To (where you work)'. Would you be curious? Of course you would.

So it makes sense to ask yourself what questions your target customer has which you can provide the answer. Then construct your headline as the answer.

Examples:

Customers question
'What can I buy for my wife's birthday present?'
Your item
A quality ladies wristwatch
Your headline
'Just What The Lady Wants - Quality Wrist Watch'

Customers question
'How can I study less and still remember?'

Your item
A new way to study faster and remember everything
Your headline
'New Way - Study Faster and Remember Everything'

Customers question
'What can I sell on Ebay?'
Your item
A guide on what to buy and where to find these items at car boot sales
Your headline
'What To Buy and Where To Find Saleable Ebay Items'

Customers question
'I'd write and sell ebooks but don't know how'
Your item
A simple way to write an ebook
Your headline
'The Easy Way To Write A Saleable Ebook'

Peoples questions often begin with How, Which, Who, Where, When, What and Why.

About the Author

Ian Stables is the author of "The 37 eBay Ad Writing Secrets" - How to easily COMPEL people to buy your stuff on eBay. To see contents visit http://ebayadsecrets.tripod.com/

For sale as an ebook.

 How To List Your Items On eBay

Listing your items on eBay can be very confusing if you don't know where to start. Here are a few tips on getting your items listed so that they sell.

Accuracy

When you list your items on eBay, write an accurate description. You do not have to write long paragraphs of rambling information but provide exact measurements, colors, condition, etc. Be extremely precise when it comes to your description.

Auction Title

Just as using a strong title for a book, your eBay auction title needs to captivate buyers. You are allowed 45 characters for your title and you need to use common words that will draw attention. Use this space carefully and to your advantage. Think of words that will be easily found when people conduct a search. For example, if you are sell. . . .
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 1,001 Deals and Steals: A Guide to Online Classifieds
Some naysayers way back in the 1990s predicted that online shopping wouldn't last. Sure, and they said television was
a passing fad, too! As we all know, just the opposite has occurred. There's a television in every household, and more
than likely, the homeowner bought their television online-along with his books, music CDs, clothes, and maybe
even his home.

Internet shopping is bigger than ever. You can find anything and everything for sale online. Many times, you can find it cheaper online than anywhere else. Internet shopping offers so much more than a discounted price tag, though.

Imagine a shopping mall where there are no lines, where there are no jammed parking garages, and no pushy sales clerks. This is no land of make believe. It is the Internet, where you ca. . . .
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 Ebay Gold
Internet auctions are relatively new having been around since the mid 1990's. There are several Internet auctions including Yahoo Auctions and UBid. But of course the undisputed king of Internet auctions is Ebay. Ebay has over 100 million registered users making it one of the top 10 most visited websites in the world.

I discovered Ebay way back in 1998. At first, I was strictly a buyer. I was amazed at the thousands of items that could be found on Ebay. Just about anything you can imagine can be found on Ebay. And there were more incredible bargains to be found than at any other ecommerce website or brick and mortar store I had ever visited. After about six months or so of buying, I began selling items on Ebay. I had an extensive collection of unbuilt as well as built plastic model . . . .
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 Six steps towards successful buying at eBay auctions
Buying on eBay can be very rewarding, either in terms of being able to pick up items cheaply or for hunting for hard to find items. Although generally the experience is good, there are instances where things can go badly wrong. These tips, based on experience over the last seven years, should help to avoid some of the potential pitfalls.

1. Make use of the various tools provided on eBay to ascertain the target price of items you are interested in. A simple way to do this is to 'search' for completed items.

2. Always check that there are no hidden costs associated with your potential bargain. These may may include unspecified unspecified postage costs, or paypal fees chargeable to the buyers. If in doubt e-mail the buyer and if you don't get a response then don't bid. Remember. . . .
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 eBay Success!
Everyone has heard incredible stories of people making big money on eBay selling stuff from their attic or "junk" they pick up at garage sales. While these stories make the most skeptical of us tingle at the thought of easy money, hard work and determination are the key words for selling on eBay. Sure, there is always the "fly by the seat of your pants" approach, but if you are serious about making money on eBay, my wife, Rachel, has learned what doesn't work on eBay from countless hours of trial and error. She has written the following advice for those of you who are serious about making a profit with eBay:

1. FOCUS - Choose something to sell that you already know about; preferably something that you love! When you are already familiar with an item, you don't waste time wondering w. . . .
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